bkvillaros posted on January 13, 2012 13:35
NexTec Group, a national Microsoft Dynamics and Sage ERP and CRM Partner, is proud to announce it has been selected by Progressive Media Group’s Bob Scott’s Insights (www.bobscottsinsights.com), as a winner of its 2011 VAR Stars Award. One hundred resellers are selected each year for this honor.
2011 VAR Stars have a practice involving the sale of mid-market financial software and while most derive significant revenue from other sources, accounting software is the core to their business. Revenue is not a factor in selection and VARs are not rated. The No. 1 and No. 100 members of this list have equal standing. Factors taken into consideration included growth, industry leadership and innovation. There are very large and very small dealers in this list. An effort was also made to select resellers who represent a broad range of products.
This year, VAR Star candidates were asked what they have done to respond to the economic conditions. Several common areas emerged from those VARs who commented (not all provided this information.) Few of these were surprising, but all are important and they were:
- Diversifying product lines.
- Holding onto talent.
- Maintaining or increasing marketing budgets.
- Performing mergers and acquisition.
“We are thrilled to be a 2011 VAR star. NexTec had a great year in 2011 by focusing on the basics: service, employees, sales and marketing. We continued to see growth in our long term Dynamics GP and SL businesses, and also saw healthy market response to our commitments to Sage ERP X3 and Microsoft CRM” says Russell Harper, Vice President, NexTec Group.